branding – Page 2

Bookstore Buybacks

The OSU Student Union Bookstore has 3 prob­lems at the end of the year: Competition for text­book buy­backs from 100 other places in & out of town, including soror­i­ties, char­i­ties, eBay, and other pri­vate and cor­po­rate book­stores. Professors wait until 2

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Set Your Minds to Stunned

Just got back from the new Star Trek movie. In typ­ical J.J. Abrams style, we have time warps, fanged mon­sters, some­times con­fus­ingly placed comic relief, stun­ning spe­cial effects and of course my favorite part – well-treated typog­raphy in the opening

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One Sharp Logo

The San Francisco AIDS Foundation has revamped their iden­tity recently with a very modern, typocen­tric mark. According to [Brand New], a blog that keeps up with iden­tity design updates, the sharp shape and angles are to pur­pose­fully make people uncomfortable.

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Summer Style

Here are some new J.Stewart mailers I’ve been working on. They’re really simple, but that’s the look we decided on at the begin­ning, and she’s had a great response from them so far. We’ve been doing mail­ings of 300/month. Hit

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100% of Teens Want iPods — 0% Want Zunes

I am a whole­hearted Apple fanboy and Zune hater, but I never expected num­bers like this. I thought there were at least a few teens out there who hate Macs and hip­sters and fun, and things like that. But 100%

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AdBrad

I have been blog­ging on WordPress using tra­di­tional blog themes for a couple years now, but fig­ured it was time for a change from the tra­di­tional blog look. I’ve decided to go with a min­imal layout, like my port­folio site.

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ReBrand 2009 Winners

Identity design awarders, ReBrand, have spoken. They have found 100 glo­rious brand meta­mor­phoses from the past year and been gra­cious enough to share them — the good, the bad, and the comic sans. I espe­cially enjoyed the International Center for Journalists

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Twitter > Facebook

Facebook is get­ting increas­ingly boring/annoying. I hate notes. I hate pro­file pic­tures. I hate friend requests from people who kind of know my sister. I hate appli­ca­tion requests. I hate declining event requests to every Student Union Activities Board event.

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Circus Comes to Stillwater!

The Creative Circus port­folio school pre­sen­ta­tion is tonight at AdClub! JB101 will be infused with the cre­ative juices of Norm Grey once again. Norm has been coming to our AdClub every year for many gen­er­a­tions of AdClubbers. Tonight should be

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New Job

I started my new job this week working as a “Marketing Assistant” (code for graphic designer) at Student Union Marketing. I’ll be get­ting to do lots of work — espe­cially in dif­ferent mediums — not just print ads. We do

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1st Sierra Mist in the Wild

Finally saw the new Sierra Mist pack­aging in the wild. And it’s weird. via iPhone

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